VOLKSWAGEN GROUP

INCREASED EFFICIENCY IN AFTER-SALES WITH B2B MARKETPLACE

ABOUT VOLKSWAGEN GROUP

In Southwest Asia, Volkswagen Group Regional Aftersales Singapore (VRAS) represents 22 countries and 31 partners and is responsible for aftersales in this region for both the Volkswagen Group and its brands such as VW, Audi, Skoda and Porsche. VRAS is continuously expanding its influence in this region by adding further brands and new markets.

AT A GLANCE

CUSTOMER: Volkswagen Group Regional Aftersales Singapore (VRAS)
INDUSTRY: Car manufacturer
PROJECT: TRIPOD
SOLUTION: B2B e-commerce

RESULT IN BRIEF

THE CHALLENGE

The heterogeneity of global markets is always a challenge for IT systems. The Asia-Pacific region, where Volkswagen AG is active, comprises numerous nations and cultures. Networking IT systems across national borders and bundling functions always involves risks. Volkswagen AG sought a uniform aftermarket shop solution for its affiliated dealerships. So far, every supplier has been offering their shop here. For the dealership employee, this meant maintaining a login for each portals and jumping back and forth between the various solutions until they found the right product: a very time-consuming, inefficient process. Therefore, a comfortable solution representing the products of different manufacturers was required.

THE SOLUTION

The TRIPOD platform is a B2B shop solution that enables the car dealerships of the Volkswagen AG brands (VW, Audi, Skoda, Porsche, etc.) in the Asia-Pacific region to purchase from a large number of suppliers in the aftersales segment using a single portal. The user now has convenient access to all suppliers in one portal, which makes it easier to find suitable and available products efficiently and to process the order. TRIPOD is hosted with a docker in the Asia-Pacific region to keep latencies low when users access the software with their browser from Australia, Taiwan, or South Korea, for example.